#stoppamensfattigdom

Maja Gunnarsson

#stoppamensfattigdom is a fictional campaign for Libresse, to raise awareness about period poverty and that not everyone can afford period products in Sweden. Period poverty is something that is well-known in developed countries, but recent studies shows that it is also a big problem in Sweden. I wanted to make a campaign that makes people think and feel like they can do something to help. Therefore, I did a charity campaign, so when you buy one product, Libresse gives one to the ones that can't afford it.